Snibbe Interactive created a customized InfoTiles SocialScreen for the recent launch of founder Mike Maples Jr.’sFloodgate Fund. By creating a large interactive wall, entrepreneurs and investors at the launch event in San Francisco were able to interact socially and physically to understand Floodgate’s investments in companies like Twitter and Digg, and also to understand the fund’s unique “Super Angel” approach to investing.
Ann Miura-Ko, Partner in Floodgate said, “We couldn’t have found a better way to get a brand message across in a social setting. The interaction conveyed our brand message directly from the display to the attendees, allowing me to focus on the high level interactions with our guests.”
For more information, read the press release from April, 2010.
UK and European clients, please come visit us at CONFEX 2010, the premiere trade show for European event organizers from February 23-25 at Earl’s Court, London. Snibbe Interactive will be at booth number G626 and we will have a special guest at our booth from the U.S. Embassy, Andrew Williams of the United States Commercial Service. Please come stop by and learn more about our social immersive interactive products.
Snibbe Interactive recently completed three new interactive exhibits at Chicago’s Museum of Science and Industry for You! The Experience. This groundbreaking exhibition creates a nonlinear social multi-user experience that mirrors the way people experience media today – through the lens of the personal, social, and online.
As the centerpiece of the exhibition, MSI commissioned Snibbe Interactive to create a twenty-four foot wide multi-projector interactive wall that accommodates dozens, and sometimes hundreds of simultaneous visitors.
The purpose of Get in the Action is simply to get people to move as if they were in an sporting class. In the center of a large screen a video coach demonstrates one of four activities: Basketball, Hip Hop Dancing, Tai Chi, and Yoga. As people follow along, magical motion effects create on-screen trails that outline their past movements, inspired by sports science analysis and visualizations similar to those that professional athletes use. These trails make the audience excited to follow along. In a free play session, people’s outlines overlap in an open-ended experience that encourages even the shyest person to dance and play with his body. Get in the Action can hold people for long durations and promotes physical exercise and social engagement.
Laugh Garden is a cluster of monitors with video faces that play on each screen. When people move in front of a monitor, the face begins to chuckle, to laugh, and eventually to roar. The greater each person’s movement, the greater the laughter. Groups of people can make the whole garden laugh together, and the laughter spreads quickly to the visitors themselves creating a social experience. The exhibit utilizes our newer depth-sensing three-dimensional SocialMirror technologies.
With Support Networks people create personalized collages about their network of friends and family. Using a touchscreen monitor, a person enters her name, which appears at the center of a large wall-mounted display. Next, the visitor enters the names of several friends. As the visitor answers questions about her social relationships, the names of people who provide more support become larger and larger. With our SocialShare add-on, the collages can be posted directly to Facebook and other social networks, or emailed to friends.
Snibbe Interactive will be exhibiting this week at the The International Association of Amusement Parks and Attractions Expo in Las Vegas (IAAPA 2009). Scott Snibbe will be there in person to meet with clients and visitors, and we’ll be demonstrating several SocialScreen products, customized for entertainment applications. Come visit us at booth number 5105 at the Las Vegas Convention Center from November 17-20.
Watch Scott Snibbe talk about Social Immersive Media including applications in museums, commerce, education, and art at UXWeek 2009 on their blog or below:
On Friday, May 15, at 12:30pm, Scott Snibbe will be presenting the Social Immersive Media research paper published at CHI 2009 at Stanford University’s Seminar on People, Computers, and Design organized by Professor Terry Winograd. Scott will also present a variety of new interactive products and experiences from Snibbe Interactive and analyze them within the structure of the Social Immersive Media framework. See the talk webpage for more details. It may also be possible to watch this video online.
The talk abstract appears below:
Based on ten years of experience developing interactive camera/projector systems for art, science and culture museums, Snibbe will discuss a distinct form of augmented reality focused on social interaction: social immersive media. His work builds on the language of cinema, casting users as actors within simulated narrative models. He will discuss design principles and interaction techniques to create strong emotional responses and social engagement through visceral interaction. He will also describe approaches to clearly communicate cultural and scientific ideas through the medium, and how to promote specific distinct social behaviors in users.
