While debating how to name our newest SocialScreen product, we threw dozens of names into the proverbial hat. This hat started to resemble one of Magritte’s dour derbies as the names became more and more surreal. I won’t list them here but suffice it to say, each struggled to capture the sense of wonder this new interactive wall product creates in its users.

Of course, being children of a certain generation, we were avoiding the inevitable “WonderWall.” In our lifetimes, there have been at least two other “wonder walls” – the late 60s film by Joe Massot (with a soundtrack by then Beatle George Harrison no less) and Oasis, Beatle wannabes, whose mid-90s tune references it.

Urban Dictionary has three definitions that range from an object of obsession to: “A barrier which separates the mundane from the Transcendent Reality. A true Wonderwall will always have…an opening which allows anyone a glimpse of what lies beyond.”

For our purposes, this definition has a lot of appeal though we like to think of the Snibbe Interactive WonderWall™ is less a barrier and more of a door to the imagination. The WonderWall invites visitors to move and manipulate customized virtual objects in a an interactive experience unlike anything else. For Chicago’s Adler Planetarium, a space-themed WonderWall features a virtual telescopic lens that peers into deep space, space-walking astronauts, and the Mars Rover you build yourself. Each exhibit engages both visitors’ minds and bodies as they maneuver the inviting animations on screen.

With Snibbe Interactive’s WonderWall,the customization possibilities are endless, though all are bound to be fun and physical and sure to inspire, yep, wonder.