What do you get when you mix a world-class music, sci-fi, and pop culture museum with a socially immersive firm, and James Cameron’s famous vision for cinema? An award-winning interactive exhibit!
We are thrilled to announce that the Performance Capture Interactive for Avatar: The Exhibition, powered by Snibbe Interactive’s SocialStage™, won an Entertainment Award from Communication Arts in their 18th Interactive Annual. Read more about the award in their March/April issue!
Here at Snibbe Interactive we love to create socially immersive experiences, so when EMP Museum in Seattle came to us to help develop several immersive exhibits for Avatar: The Exhibition, we stepped up to the challenge. Working deep in partnership with EMP Museum, we developed several immersive interactives for the Museum’s larger exhibition. One of the interactives was the Performance Capture Interactive using SocialStage™, which uses similar technology as James Cameron did to capture the performance of his actors and set them in a virtual world. At EMP visitors can take a virtual walkthrough of Pandora itself. Visitors enter a motion capture volume and are scanned by 14 cameras, receive stage directions from James Cameron himself (via video of course), see themselves rendered as a Na’vi character, and perform a scene from Avatar, all without the motion-capture suit! Visitors can then receive a link to their videos posted on YouTube via SocialShare™.
The entire exhibition showcases behind-the-scenes development of the movie and includes props, concept art, sound design and more, so movie fans get a chance to see how the ideas behind the film came to life.
Currently on view at EMP Museum until September of 2012 Avatar: The Exhibition is hitting the road as a traveling exhibition this October. It will be at TheMuseum in Kitchner, Ontario and other locations through 2014. If you are around please stop by and become your very own avatar and experience Performance Capture Interactive first hand.